Zendaya and Law Roach co-create new On apparel and shoes, featured in an action-inspired spot directed by Pantera.
The Moroch activation celebrating Northern California Valley culture has generated crowds, social posts and cup collectors.
Health supplement brand Humann selected WorkInProgress as its first creative agency of record after an unorthodox four-week ...
Health supplement brand Humann selected WorkInProgress as its first creative agency of record after an unorthodox four-week pitching process.
After 43 years at GS&P, Silverstein reflects on the work, the people and the creative partnership that defined his career.
The global chief creative officer also dishes on Ikea’s Skyrim stunt, the rise of rapid prototyping and why unusual connections are the key to creativity.
Bear Meets Eagle On Fire and +61 send their intergalactic villains—including their Supreme Leader—back into battle.
Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) ...
The shops will share duties including creative development, brand positioning, voice and copy, with New York eyeing a 2027 opening date for the first of its five city-run grocery stores.
This month alone, the OpenAI platform has already added Amazon as a major ad tech partner and debuted a new type of conversational ad format.
Expedia Group CMO Jochen Koedijk on how the travel marketer reorganized its team and workflows to make the most of AI.
Advertising know there are audiences are in creator, podcast and gaming marketing. But buying, measuring and organizing those investments remains a messy challenge.
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