Companies struggling with weak sales often respond by changing packaging, adjusting product formulations, revising marketing ...

Zimbabwean businessman Wicknell Chivayo, known for his extravagant lifestyle and controversial government contracts, has died ...

Nigerian media entrepreneur Mo Abudu has opened EbonyLife Place London, a permanent venue dedicated to African and Black film ...

South Africa has introduced a national opt-out registry that will allow consumers to block unsolicited marketing calls before ...

Global financial services giant J.P. Morgan is planning to launch a merchant banking business in Nigeria before the end of ...

Whiterose Properties has secured sponsorship from First City Monument Bank (FCMB) through its SheVentures initiative to participate in African Marketplace ...

Global media agency PHD has retained the media planning and buying account of Australia and New Zealand Banking Group (ANZ) following a competitive review ...

The Lagos International Advertising Festival (LAIF) has appointed Esosa Osagiede, Group Creative Director at Insight Publicis, as overall Jury President for ...

X has introduced an artificial intelligence advertising tool that allows businesses to generate campaign proposals from their ...

Global advertising expenditure is projected to rise by 11.9 per cent to $1.34 trillion in 2026, as artificial intelligence ...

Geoffrey Hinton, the computer scientist widely known as the “Godfather of AI”, has called for stricter government oversight ...

Rwanda is targeting a historic return of Formula 1 to Africa in 2030, with plans for a Grand Prix circuit near Kigali that ...