A judge’s ruling keeps publishers’ antitrust claims alive, preserving their path to seek potentially billions in damages from ...
A US judge dismissed the lawsuit Penske Media brought against Google over AI Overviews a year ago, saying there was no formal ...
Microsoft latest updates help lets advertisers connect campaigns to revenue, scale B2B targeting and test changes with less ...
DemandSphere data shows the surge accelerated in late September, while separate testing found AI summaries appearing for 93 of 100 brands.
Google updated its Google Search’s guidance on using generative AI content on your website help document to say it is ...
We now have more details on how many publishers and how much they are making in the Google AI contribution pilot.
Advertisers can now include app conversions in performance and attribution reporting while managing their attribution ...
Adding 'independent' to shopping prompts more than doubled small-store recommendations, while 'local' and 'near me' made far ...
The bottom line. ChatGPT Ads are growing quickly, but there isn’t a settled playbook yet. Early evidence favors advertisers ...
Amazon Ads is turning high-intent shopping signals into local service leads, connecting shoppers with Yelp professionals.
More than 300 media executives will press lawmakers to require AI bots to identify themselves and disclose why they’re ...
The original mandate said that Google must share the same search data it uses to optimize its own search services, subject to ...
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