JumpFly, a leader in paid search and digital marketing, is expanding its Web Services capabilities with the addition of ...

Advertisers are continually seeking new ways to increase conversion opportunities. In order to meet this demand, Google Ads continues to introduce new AI-powered tools to help them do just that. With ...

Think of any brand, location, person, or concept. What do you associate with them? If someone mentioned Radio Flyer, you might picture a little red wagon. Thinking about Florida evokes daydreams of ...

The digital advertising landscape is shifting once again, and if you’ve been relying on the Google Display Network to find new customers, it’s now time to upgrade your strategy. Google is officially ...

The holiday shopping season is no longer a short sprint that begins on Black Friday. Consumers research earlier, compare more options, and expect relevant offers well before Thanksgiving. At the same ...

Being selective with time, energy, and money is not a new concept; it’s just been redefined with social media and the availability of endless options. Living in an environment catered to instant ...

Incrementality testing can sound like something reserved for large brands with big budgets, specialized agencies, and in-house data science teams. Search “incrementality testing,” and you’ll find lots ...

AI is becoming a much bigger part of not only our everyday life, but also Amazon advertising, and that is a good thing in many different aspects. It can analyze large amounts of data quickly, identify ...

JumpFly, a leader in paid search and digital marketing, is expanding its Web Services capabilities with the addition of Michael Chen as Director of Web ...

I've been an Account Manager at JumpFly since 2017, and am known as a number-crunching guru. I speak data fluently – it invariably guides me to the strategies that improve my clients’ business results ...

I am a Senior Account Specialist here at JumpFly and I've been fortunate to work here since 2007. I have a bachelor's degree in English and writing and enjoy the creative aspects of my job. Helping ...