The study uses data to calculate whether a car owner purchased the same brand after trading in a vehicle for a new one.
Increasingly, American drivers aren’t leaving their familiar brand for something new. Even amid tariffs, budget constraints ...
Partner programs into one AI-powered loyalty ecosystem with Capillary Technologies. The move brings all rewards under a single platform, g ...
Despite ongoing economic uncertainty, potential tariffs, and rising vehicle affordability pressures, American car buyers are ...
PLDT and Smart are combining their customer rewards programs into one AI-powered platform with Capillary Technologies, rolling out in phases over the next year.
Porsche ranks highest among premium car brands for a fifth consecutive year, with a 61.3% loyalty rate. BMW (49.3%) ranks second. Lexus ranks highest among premium SUV brands for a third consecutive ...
If they're constantly at the service bay, they're not likely to look fondly at your brand when it comes time for a new ride.