When we hear certain sounds, our brains often pair them with specific shapes. For example, most people will associate a sharp ...

A surprising new study shows that baby chickens react the same way that humans do when tested for something called the "bouba ...

The initial finding dates all the way back to 1947, when someone discovered that people associated some word-like sounds with ...

Lived experiences shared by identical twins Helen Besgrove and Kirsty Neal show how deeply this trait can shape memory, creativity and even professional life. Medical insights help explain why this ...

Guitarists today are spoiled for choice, and that goes doubly true for players who use computer-based amp modeling software. I’m one such player, and I don’t miss the size, weight, deafening volume, ...

Apparently any place looks better if you just say it’s Japan. The idea being that the “Japan effect” is so strong, just the location tag can filter how we perceive an ordinary street or an average ...

Experimental synth specialist Soma Laboratory has announced Warp, a new desktop multi-effect unit designed for both studio and stage use. Soma is describing Warp as an ‘all-in-one creative companion’ ...

Comedian Fred Armisen has just put out a new album. It is called "100 Sound Effects" - and that's exactly what it is. Over the years, fans of Armisen's comedy have come to expect the unexpected - ...

Not long ago, Fred Armisen was reminiscing about the sound-effect LPs he used to stock at the Chicago record store where he worked in the Nineties. These vinyl platters contained all kinds of sounds, ...

Antidepressants and anti-anxiety medications too often get a bad rap—and frankly, that's a damn shame because they offer help to literally millions of people in the U.S. alone (12.7 percent of ...

Just a year and a half ago, the latest and greatest of Adobe's Firefly generative AI offerings involved producing high-quality images from text with customization options, such as reference images.

McDonald’s Holdings Co. Japan saw a sales surge in May, helped by Happy Meal toys linked to two global crazes — the Minecraft movie and beloved character franchise Chiikawa. Same-store sales jumped 14 ...