Mattel plans to open five Mattel Wonder Indoor Waterparks, with aquatic destinations confirmed in Florida, Nebraska, and ...

Tarpley Hitt dives deep into the underbelly of Barbie and Mattel. Her book, Barbieland: The Unauthorized History releases on ...

Parents the world over have begun the task of negotiating Christmas lists written by their children. But buying the right presents for kids can feel like a minefield, with an ever-growing list of ...

This piece is adapted from Barbieland: The Unauthorized History by Tarpley Hitt. Copyright © 2025 by the author and reprinted with permission of Atria/One Signal ...

Barbie is notorious for juggling a slew of careers throughout her life, but this year, she's one of the toy industry's hottest commodities as a Mexican folklore figure known for drowning her children ...

Harris Reed is a British-American fashion designer, model, and creative director who has worked with the likes of Harry ...

Mattel launched new one-of-a-kind Barbies made in the likeness of four rugby players from across the globe, including U.S. Olympic medalist Ilona Maher. Mattel announced Team Barbie — Maher, English ...

EL SEGUNDO, Calif. — Mattel Inc. is taking its Brave Barbie initiative global with another character. Timed with Childhood Cancer Awareness Month, the toymaker unveiled the newest Brave Barbie dolls ...

Mattel's move comes during Childhood Cancer Awareness Month. Tens of thousands of children will get to see a part of themselves reflected in new Barbie and Ken dolls. Mattel announced Wednesday that ...

The colorful Mexican celebration of Día de Muertos is just around the corner, and Mattel has kicked it off by unveiling a Barbie and Ken doll to honor the tradition. This year’s Día de Muertos Barbie ...

The seven-time Grand Slam champion was given a doll last year in a collection for Mattel’s 65th anniversary and in honor of the 2024 Summer Olympics. Barbie collectors will soon be able to get their ...