Both companies had a soft third quarter due to customers’ changing buying habits. The fourth quarter looks brighter.

Netflix engaged with toymakers 12-18 months ahead of the movie’s release, The Hollywood Reporter is told. None seemed all ...

The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products ...

Mattel has been an industry leader in dolls and other toys (and not just ones for kids) for years, and a recent development promises to bring even more future favorite playthings into the world. The ...

Barbie's new occupation? A haunted Mexican folklore figure known for drowning her children in a fit of grief and rage.

A slew of “KPop Demon Hunters” toys, collectibles, plushies, games and role-playing products based on Netflix’s monster ...

This “industry-first” deal with toymakers Mattel and Hasbro will give both companies a co-master toy license for use of the ...

Mattel struggles with falling sales and tight margins as Q3 disappointed. Click here to find out why MAT stock is a Sell.

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

To mitigate tariffs, retailers are pushing the importation and warehousing of goods onto the toy maker, and their orders are ...

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.

In exchange for dropping its opposition to a trademark filing for a political podcast, Mattel insisted that the show not ...