The pact announced at Cannes Lions will give buyers direct access to data from both companies for more precise targeting.

The company is continuing a big week in advertising partnerships by striking a new agreement with the House of Mouse.

Inc to Buy from Hold saying that a new advertising partnership with Amazon (NASDAQ:AMZN) will begin to lift the streaming platform’s financial results starting in 2026.

The entertainment giant and Amazon have struck a partnership that will allow advertisers to buy up programmatic advertising ...

Solar stocks slid offhours after Senate Republicans kept in a full phase-out of solar and wind-energy tax credits in Trump's budget bill. SunRun shares plunged almost 25%, while Enphase Energy and ...

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...

Mitsubishi in Talks to Sign $8 Billion Deal With Gas Producer Aethon The Japanese company has looked at several potential deals in the U.S. The startup, growing frustrated with its partner, has ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers. Under ...

US stocks closed higher as Iran aims to deescalate the clash with Israel. Oil prices eased. Fed meets on rates this week. No one expects a rate cut.

Roku stock jumps as new ad partnership with Amazon promises wider reach and stronger ad revenue growth amid CTV competition.

JP Morgan analyst maintains Overweight rating on Roku after strategic partnership with Amazon. Platform-level integration ...

Set to roll out by the end of 2025, the partnership allows Amazon's ad platform to serve commercials across top streaming ...