This shift is making social media a more honest space, where people aren't afraid to be themselves. You’re seeing a lot of ...

Todd Kaplan ’06, CMO of Kraft Heinz, has redesigned the company’s creative process to deliver “marketing that happens.” ...

Among adults under 30, 43% say they regularly get news from TikTok, up from 9% in 2020. Many Americans use social media for news: About a fifth or more regularly get news on Facebook, YouTube, ...

For many influencers, the era of slow, costly, and manual content creation is over. Artificial intelligence is now the ...

But when social media users took a closer look, they noticed a few strange things: the steering wheel was on the right side ...

America invented social media. Now, it must invent regulations that protect users and free speech, argues John Wihbey.

With Christmas now just around the corner, Food Manufacture explores the trends, tastes and tie-ins driving product launches ...

It's looking like spooky season this year will mean record sales on all sorts of Halloween goods -- everything from costumes ...

Better branding can help attract donors and build public trust. Yet most nonprofits undervalue its importance.

For many accountants, the phrase “social media marketing” still feels a little outside their comfort zone. But, as client expectations evolve and ...

Beneath the noise lies a deeper problem, a lack of business education and sustainable industry practices. Many artistes and ...