In March, Apple delayed its upgraded Siri, saying that “it’s going to take us longer than we thought to deliver” the promised features. At WWDC this week, Apple’s SVP of software Craig Federighi and SVP of worldwide marketing Greg Joswiak shared more details about the decision to delay in an interview with The Wall Street Journal’s Joanna Stern.

Apple invites app-makers, influencers and reporters to its Worldwide Developers Conference. The Monday keynote is a slickly produced showcase, meant to generate buzz and provide a sweeping look at the tech titan's forward progress.

On-screen Visual Intelligence: After taking a screenshot, users can analyze the on-screen content using Apple Intelligence and take actions, such as searching for similar products to purchase, adding an event to their calendar, or asking ChatGPT for more info about what’s shown.

A new regulatory filing may have just revealed something about the next iPhone Apple would have preferred stayed unnoticed.

Apple’s big developer summit is a Silicon Valley institution. The company has been hosting it every year since 1983, and in more recent years the events have become a fixture of the tech hype machine — a chance for Apple to show off its latest software to investors and the folks who build apps for those products.

OS 26 supports the same devices as tvOS 18. However, some of the most important features won't be available to all Apple TVs.

Marketing head Greg Jozwiak and software chief Craig Federighi share some familiar arguments about Apple Intelligence, Siri's place in it, and how they aren't technically in the same AI race.

Apple revealed iOS 26 featuring Liquid Glass at WWDC 2025, but the lack of an AI killer feature left analysts questioning its competitive edge.