Olive Young returned as the title sponsor of KCON LA 2025, held from Aug. 1 to 3, using the three-day convention as a preview ...

OLIVE YOUNG, South Korea's leading beauty and wellness retailer, returns as the title sponsor of KCON LA 2025, bringing its ...

K-pop and its fandom leans heavily on the internet, but KCON offers a unique opportunity for fans to get up close with their ...

K-pop fans from around the country are convening in downtown L.A. this weekend for KCON, a three-day festival of Korean music ...

Learn how fans are embracing KCON, the annual three-day festival celebrating Korean music and culture that first launched in ...