While Swiss watchmakers activate an unprecedented airlift of stock into the United States, the country’s leaders are said to ...

Friday was a public holiday in Switzerland, which may explain the watch industry’s silence in the face of a new 39% tariff ...

Today’s Forbes Daily newsletter covers the latest on Trump’s tariffs, the Boeing strike, a vindicating IPO for Figma, the most valuable sports agencies and more.

Does storytelling still sell watches in 2025? ✓ Let's take a look at history vs. hype and how brands can tell their story ...

Yes, some high-earners are worried about losing their jobs, but many are enjoying the prospects of long-term tax breaks and ...

Swiss Watch Prices in the U.S. About to Spike? Here’s What You Need to Know If you’ve been eyeing that Rolex Submariner or ...

Trump's 39% tariff on Switzerland could spike luxury watch prices for both new and pre-owned pieces, impacting brands like ...

President Trump’s new 39% tariff on Swiss imports could send luxury watch prices — including Rolex — even higher, pushing ...

Consumer discretionary stocks fell after tepid jobs data. Consumer spending has proved resilient despite more than three years of elevated inflation. Some retailers and consumer-products companies, ...

The Trump administration jolted Switzerland with punitive new tariffs. Few seemed to be more taken aback than buyers and sellers of Swiss watches.

On Friday, Switzerland was hit with a 39 percent tariff from the U.S. governement on its goods, including watches, chocolate, ...

Switzerland is home to some of the world’s most recognizable luxury brands. It now faces a 39% tariff as a result of U.S.