Google updated its Google Search’s guidance on using generative AI content on your website help document to say it is ...

A judge’s ruling keeps publishers’ antitrust claims alive, preserving their path to seek potentially billions in damages from ...

A US judge dismissed the lawsuit Penske Media brought against Google over AI Overviews a year ago, saying there was no formal ...

Microsoft latest updates help lets advertisers connect campaigns to revenue, scale B2B targeting and test changes with less ...

DemandSphere data shows the surge accelerated in late September, while separate testing found AI summaries appearing for 93 of 100 brands.

The bottom line. ChatGPT Ads are growing quickly, but there isn’t a settled playbook yet. Early evidence favors advertisers ...

Adding 'independent' to shopping prompts more than doubled small-store recommendations, while 'local' and 'near me' made far ...

Amazon Ads is turning high-intent shopping signals into local service leads, connecting shoppers with Yelp professionals.

This page shows you how to create SEO-friendly descriptions for your YouTube videos. Includes lots of strategies working right now. A video description is a piece of metadata that tells YouTube and ...

Google Ads adds IP addresses and timestamps to Customer Match, promising stronger matching and new privacy considerations.

We now have more details on how many publishers and how much they are making in the Google AI contribution pilot.

Join us on October 15th where Mike Ryan shows how Google’s August 17 update reshaped ROAS, CPCs, budgets and advertiser ...