The win comes as agency broadens its offering into PR, experiential, talent and influencer marketing, while strengthening its ...

While AI-referred users convert 60% better, Semrush data shows just 24 UK brands consistently hold a top-100 spot across all ...

With the shortlist now announced, the awards will bring together leading marketers at London’s Jumeirah Carlton Tower on 5 ...

FAN CLUB’s six-part Steam Queens series grew Russell Hobbs’ fan following by 200%, turning a functional product range into a ...

James Doig, social director at Incubeta, explains how brands can use Meta’s Value Suite to shift the focus from headline ...

From time spent reviewing work, to leadership handing out more projects under the assumption of automated efficiency, 61% of ...

Also in this week’s people moves, Bloomberg Media has announced its new Chief Digital Officer and WPP Creative has appointed ...

From WARC latest adspend report showing us which channels are getting the most investment, to more adtech companies being ...

Adland reacts to what the channels, companies, and countries with the highest adspend mean for the broader industry.

Spend on advertising continues to defy gloomy economic conditions with ‘performance channels continuing to benefit as ...

Identity fragmentation and walled garden limits cited as holding advertisers back from reaching new customers despite bigger ...

New lead generation tools, AI-driven targeting, and CRM partnerships aim to boost lower-funnel performance and track revenue.