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Meanwhile In Ireland on Instagram: "Probably the most haunting road safety ad ever aired. This drink-driving ad from Northern Ireland, made by the Department of the Environment in 2000, would come on straight after kids’ TV. One minute cartoons, the next this. Known as “Shame”, it shows a man living his life while being haunted by the child he killed while drink-driving. Kids across N. Ireland still remember it today. Credit: DOE #MeanwhileInIreland #RoadSafety #NI #IrishTV #PublicSafety"
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